Publication Clinic

One publication, one session, a clear way forward

A fixed-price consultation on a single publication in progress. You send your draft as it is; we spend ninety minutes working through its structure, format, and audience together; within three working days you have a memo with the decisions. For think tanks, foundations, and research institutions.

When this is for you

Maybe you’ve caught yourself thinking:

If one of these sounds familiar, the clinic is built for exactly this moment: the material exists, and the way forward doesn’t – yet.

How it works

You book and send your draft

Outlines, fragments, and ugly working drafts are the normal input here. I read it before we meet: up to ~30 pages in full; for longer documents, you mark the sections that matter most, and I read the rest the way your busiest reader will – for structure, argument, and what stands out.

1

We work through it together on a call

A 90-minute working session on a call: structure, format, audience, and what should become visual. You bring the questions; I bring eighteen years of publication design and a first reader's honesty.

2

You receive the memo

 Within three working days: the decisions we made, the structure we arrived at, and concrete next steps. Short enough to be read, clear enough to act on.

3

We check in

A 30-minute call two to three weeks later, once the ideas have settled and the work has moved. We look at where you are and adjust course if needed.

4

What you leave with

Clarity you can act on: a structure that fits your material, a format decision, a sharper sense of your reader, and a plan for what becomes visual – documented in the memo, because good decisions fade faster than anyone expects.

And often, something less expected. Most publications don’t lack material; they lack recognition of it. The dataset hiding in an old presentation, the argument buried in chapter three, the report that wants to be a slide deck. Part of every session is excavation.

What it isn't

The clinic is not editing: I won’t correct your text or work through it line by line. It’s about whether the publication is built right – structure, format, audience, and what becomes visual.

It’s also not a design commission, and it doesn’t oblige you to one. The memo is yours: take it to your in-house team, to another designer, or execute it yourself.

And some projects turn out to need a longer journey rather than a single visit. That has a name too: project accompaniment.

The price

€600, fixed

The pre-read, the session, the memo, and the check-in. No hourly meter, no obligations after.

Full close reading of long drafts is available at additional cost, just ask.

Book a Publication Clinic

After you book, I’ll reply within one working day with a session slot and ask for your draft – send it as it is. Outlines, fragments, and ugly working drafts are the normal input here.